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About Us

Experience and innovation – two words that are perfectly suited to Lotioncrafter.

 
Lotioncrafter LLC was founded by Jennifer (Jenny) Welch in 2002, a natural successor to Caprabella, the popular brand of goat milk soaps, lotions and sundries she started in 1996.
 
Rediscovering a love of chemistry that had been set aside in the pursuits of other business interests, Jenny’s epiphany came when she realized that the right combination of her experience and her interest in cosmetic formulations was embodied in the new company, Lotioncrafter. Proving to be the most suitable platform for launching the new products her formulations produced, Lotioncrafter gave her exposure to the wide and growing audience of small-business cosmetic crafting. The rest, as they say, is history – Lotioncrafter quickly grew to become a watchword for innovative yet affordable cosmetic ingredients ideally suited to the focused markets our clients support.
 
Her initial business career in the highly competitive distribution markets of Chicago and New York established the foundation of Jenny’s belief that effective communication and a consistently high level of customer service are the natural companions of quality products and fair pricing.  Close attention to customer needs, a strong commitment to provide the finest ingredients suited to a wide range of product formulations, and careful tracking of each shipment allows us to provide constant updates for each order. We tailor each shipment to the needs of each customer, make every effort to ship the same day each order is placed, and track all shipments to delivery.
 
Jennifer’s experience in international trade gives her strong insights into the value of intensive customer service and cost effective shipment pricing, while the innovative formulations that lead to our constantly-renewed product offerings arise from her relentless search for improvement. Well-grounded in product formulations, Jennifer’s natural curiosity leads her to investigate new and exciting ingredients perfectly suited to our growing customer base from the hobbyist, to small businesses and large enterprises.  Stringent product testing and a high level of quality control insure our customer orders contain only the finest materials.
 
Operating from our facility on a small island in the far northwest corner of Washington State, Lotioncrafter provides high quality materials that have been rigorously tested in professional laboratory environments at affordable prices designed to support the needs of the personal care industry.

 


News
07-03-2018
It is with great sadness we have discontinued shipping to Australia due to the Australian government shifting their burden of tax collection and remission to foreign sellers. Given there is no reciprocal agreement between the USA and Australia for excise tax collection, we are declining to register with Australia and start burdensome international tax collection on their behalf. Please note, this also includes the use of package forwarders as the tax collection burden is still the seller's responsibility. We're unhappy, you're unhappy, but unless the situation changes, this is where we are. Jenny

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Our Customers Say...
Love the new website!
Jen is such a pro when it comes to prompt & courteous customer service, plus shipping rates are as reasonable as possible these days - not like some sites that just gouge you.
I'm a small customer, but always feel that my business is valued.
Thx, Jen.
Karen Czujko

Jen, you have bailed me out a bunch of times because you are so close:).
I never hesitate to tell anyone about Lotioncrafter for lotion formulating and other specialty items.
Your helpful nature and willingness to share knowledge makes you a hands on, person I turn to for my really tough formulating questions.
Thanks for being there Jen!
Dianne (aka: Bubunza)
Dianne

I am always delighted with the speed, efficiency and quality of your products. And a special thank you for emailing me a formular I was looking for.
You are a truly professional company!

Sharon
Sharon Snir

Lotioncrafter has been and continues to be one of the most efficiently run and dependable soap and lotion ingredient companies I purchase from. Even shipping from Washington State to Texas, I know my order will be processed promptly and correctly and will arrive within a week of being placed (many times within a couple of days!). Kudos to Jenny and her staff! Caroline Lawson, TLC Farms, Franklin, TX
Caroline Lawson, (TLC Farms)

Lotioncrafter is an amazing company that offers a wide array of anti-aging products that my company cannot be without. Their prices are reasonable and fair. I will continue to buy from them for their unprecedented customer service and speedy shipping. I know i can buy with confidence knowing that I am receiving a high quality product in a short amount of time. I highly recommend Lotioncrafter for all your anti-aging needs and concerns! Thank you Lotioncrafter. you have changed the way my company looks at skin care :)
Eric, (Forever Young Advanced Cosmetics)

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